Ubiquitous information technologies such as smartphones enable the collection of users every digital action and allow private enterprises to commoditize a user’s data. This leads to asymmetries of power between the users who share their digital actions and the corporations who can aggregate and analyse their data for profit. The benefits enjoyed by the users act as a justification for the loss of privacy resulting from this activity. In this article, I review the origins and core concepts of the surveillance capital business model and its effect on privacy and I discuss the potential dangers of an environment where a user’s every digital action is recorded.
How to Cite:
Greaney, C., 2020. Data Privacy in the Age of Surveillance Capitalism. iSCHANNEL, 14(1), pp.39–43.